OPEN WE STAND

In March of 2020 the world went into lockdown. My partner and I were in charge of coming up with a concept for the company to respond to the crisis. In less than 24 hours we had found the concept, wrote the script and began production with a 3-day deadline to tell small business owners that the world may be closed, but they are still here and GoDaddy will do everything it can to support them.

The concept was extended to a massive initiative and a series of spots done throughout the year.